Do You Make Stuff?

Most of us don’t. I don’t. And I would not know where to start if I had to start.

But I think that Marc Andreessen is right — success these days involves making stuff. Not necessarily big things, like cars or space ships. We can succeed by making very little things — if those things add v alue. If they improve the ability of people to do something better.

I have learned a lot about this over the last several years as I tried to help clients design and build small software products. These were all “minimum viable product” experiments. Perhaps the most important thing is that it is very difficult to anticipate whether your great idea will actually solve other folks’ problems.

When we try to do things that are hard, it is good to break the task into parts — to model it. That way, as Tim Ferriss correctly points out, we can identify which of these parts gives us the biggest return. And then we can focus on those parts.

Alex Cowan offers a model for develop MVP’s. I will be using this and reporting back here. Stay tuned.

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